The International Committee of All Africa Music Awards, (AFRIMA), and The African Union Commission, (AUC), have announced the program for the biggest music event in Africa, the 5th AFRIMA-Ghana 2018 holding in the Gold Coast City of Accra, Ghana from Wednesday, November 21 to Saturday, November 24 under the theme ‘Africa is Gold’.
Kicking off the exciting events program for the 5th AFRIMA on November 21 is the AFRIMA Welcome Soiree, a reception in honour of arriving AFRIMA nominees and delegates, African Union officials, members of the International Committee of AFRIMA, media and other invited guests.
This is followed by the Africa Music Business Summit (AMBS) on November 22 at the Ballroom, Kempinski Hotel, Gold Coast City, Accra, and the theme is “African Music in a Global Village: Leveraging the Opportunities”, the annual AMBS is a panel discussion platform for business networking and interaction among music professionals, music executives, government officials and other stakeholders in the music, media and financial sectors of Africa while discussing the potentials present in the continent’s music industry and ways to harness its socio-economic gains.
Later on, at the AFRIMA Music Village, lovers and fans will be entertained with performances by upcoming and A-list artistes from across the continent in a festival-style music concert which holds at the Independence Square, Accra till dawn.
In a bid to showcase the cultural and historical dynamism of the host city, invited guests will be treated to a tour of landmarks and sights of Accra on Friday, November 23. This will be followed by the Nominee’s Party.
The live broadcast Main Awards Ceremony on Saturday, November 24 will have in attendance high profile guests from across the continent and the Diaspora. Scheduled for the Accra International Conference Centre, AICC, Ghana, the star-studded awards show will begin with the live-broadcast red carpet where all the glam, glitz and high fashion of the 5th AFRIMA-Ghana 2018 will be on display. The awards ceremony to be broadcast to 84 countries on 105 partner media channels will also feature a potpourri of performances from some 2018 AFRIMA nominees, past award winners, and special guest artistes.
Wrapping up the thrilling event programme is the 5th AFRIMA After-Party at the Pool Bar, Kempinski Hotel Gold Coast, Accra, Ghana.
Expressing her excitements at the coming events, Hon. Catherine Afeku said “On behalf of His Excellency, the President of Ghana and the people of the Republic of Ghana, the Ministry of Tourism, Arts and Culture, Ghana welcomes African artistes, African media and event delegates to the 5th All Africa Music Awards, AFRIMA-Ghana 2018. We take pride in ourselves in hosting this continental awards between November 21 and 24 which is consistent with our national development agenda to the growth of culture and the creative arts.
We project a boost to the tourism economy of Ghana and the creation of opportunities for artists and investors in the culture and creative arts industry of Ghana. We expect more of such opportunities to be created in the national economy as we host AFRIMA events in the coming years. This will become one of the vehicles to deepen the collaboration between the Ministry of Tourism, Arts and Culture and the Africa Union to drive the Government’s transformation agenda. We look forward to welcoming you with the warm Ghanaian hospitality, Akwaaba!”
Also sharing his enthusiasm, AFRIMA Country Director for Ghana, Francis Doku extolled the virtues of the Host Country saying, “We are very excited to be the host for the 5th AFRIMA, Ghana is a very beautiful country, and the most hospitable people on earth, and we want the whole of Africa and the rest of the world to come to see how we can also help developed the culture of Africa through music. It is also an opportunity to show the world what Ghana looks like, who we are, and the fact that we can also help to bring Africans together just as we did during the colonization of Africa”.
In partnership with the African Union Commission, AFRIMA seeks to reward Africa’s music talents living on the continent or in the diaspora, it stimulates conversations among Africans and between Africa and the rest of the globe about the great potentials and values of the African musical and artistic heritage for the purpose of creating jobs, reducing poverty, calling the attention of world leaders to Africa and promoting the positive image of Africa to the world for global competitiveness.